Podcasting: The big way to build a brand, create a niche and educate those in foreclosure

by Butch Grimes on October 14, 2007

Everyones is always aksing me. What is podcasting. I have a simple answer. Podcasting is downloadable media. In short, it is like having your own radio show that can be uploaded to an IPOD or any feed aggregator. That’s why they call it podcasting.

I was really honored to be asked to speak at the CAR convention in Anaheim last week on Podcasting and Blogging and was sitting here writing and felt compelled to continue to carry the torch for real estate professionals and consumers alike to better educate each other. Therefore, i decided to drop a few words into this blog.

With the market changing and the increase in foreclosures and REO’s (Real Estate Owned-Bank owned Properties), It is important for real estate professionals and consumers to reach out and touch each other with this new media. Real Estate Professionals need to become better “EDUCATIONAL AMBASSADORS” and consumers need to reach out and educate themselves a well. The finger pointing must stop. We are all in this together. A great deal of the problems that have taken place in the real estate industry today is because of lack of education.There have been a few bad offenders and a lot of folks that say they didn’t understand……. That’s no excuse. Therefore, it’s time for us to stop reading the bad press about our industry and stop getting down on the industry and ourselves. There is still a great deal of business out here to be had. There is plenty for everyone. We can’t go get it, if don’t let folks know we are still in business.

NOW IS THE TIME TO MARKET LIKE CRAZY AND EDUCATE OUR CUSTOMERS.

That wasn’t really the reason for Blogging on this issue, the issue was to make sure more folks learn about “PODCASTING” what a great way to cast a big net to get a bigger catch. Podcasting has defintely helped me to BRAND myself and bring more referrals in. As an educational ambassador, I am not selling! I am educating! Thinkl about it, no one wants to be sold. DO YOU? Of course not, you want to be educated! PODCASTING is the new big eye catching technology piece to help many real estate professionals to get back into the game. In my next blog, I am going to talk about making money with your podcast.

YES, MAKING MONEY WITH A PODCAST. 2 INCOMES IS ALWAYS BETTER THEN 1.

YES, I’m sure everyone want’s to know about that! Before, i go any further, don’t forget. Here is a little “BUTCHISM” for you.

“IT’S NOT WHAT YOU KNOW, IT’S NOT WHO YOU KNOW,

IT’S WHO KNOWS YOU”. a little BUTCHISM for you!!

Trust me, Podcasting is getting Bigger by the day. I have more information on my website at http://www.wetalkrealestate.com/ and check out my new book called “PODCASTING FOR REAL ESTATE PROFESSIONALS” by BUTCH GRIMES

Stay tuned to how to make money with your podcast!

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